How Long to Build a Site Worth Selling in 2026
Most "build and sell" advice comes from people who sold once in 2019 and now run courses. I'm not that guy. I've run content sites, automated…
Writing
Site Experiments
Practical notes on AI, automation, content sites, and the machinery behind the work.
Directory SEO Lessons From Building Content Sites Again
I built my first directory site in 2026. Then I built another in 2026. Now in 2026, I'm building a third one—and I've stopped listening to…
How Useful Directory Sites Actually Make Money
Most people think web directories are dead. They've been told that since 2010. And honestly, most of them are—just link farms and SEO garbage that got…
Programmatic SEO on a Small Site: Skip the Hype
Programmatic SEO sounds like a silver bullet. Generate thousands of pages automatically, capture long-tail traffic, watch the analytics glow. But I've seen this burn sysadmins and…
Programmatic SEO for Small Niche Sites: What Actually Works (and What I’d Skip)
I've been running niche content sites for about eight years now, alongside my day job in IT operations. In that time, I've watched programmatic SEO go…
How Useful Directory Sites Actually Make Money
Most directory sites are useless. They're link farms with thin descriptions, auto-generated content, and zero curation. That's why nobody trusts them anymore. But here's the thing…
Why Useful Traffic Beats Empty Pages on Niche Sites
Your analytics show 10,000 pages indexed. Your SEO tool says you're "growing." But nobody's signing up, buying anything, or coming back. That's the page count trap,…
Directory Website SEO: Lessons from Building Content Sites
I built my first directory site in 2019. Thought I'd slap together some categories, import a few thousand entries, and watch the traffic roll in. That…
Programmatic SEO for Small Niche Sites: What Actually Works (And What to Skip)
Programmatic SEO sounds like something a marketing agency would pitch you over a $50k retainer. It's one of those terms that gets thrown around like it's…
Testing Small Content Sites This Month
I've got three small content sites running right now. Two are niche blogs, one is a documentation site for a side project. None of them make…